Do you need a Brand Audit?

Do you have a well developed Brand Strategy?

How well is your brand communicating your message to your audience?

A Brand Audit is a deep dive into your brand to learn what is working and where there are opportunities to improve.

It all starts with these four layers of your brand:

How well do these four layers align with each other?

What opportunities can we uncover to enhance your brand's effectiveness?

Brand Strategy

- Brand substance
- Audience personas
- Competitive analysis
- Positioning strategy
- Brand persona
- Messaging framework
- Storytelling framework
- Brand management guide

– Brand substance
– Audience personas
– Competitive analysis
– Positioning strategy
– Brand persona
– Messaging framework
– Storytelling framework
– Brand management guide

Brand Presence
– Logo
– Typography
– Graphics
– Illustrations
– Image style
– Website
– Digital collateral
– Physical collateral
– Style

Marketing Plan and Execution
– Channel analysis
– Marketing plan
– Ad creative
– Ad copy
– Blog content
– SEO
– Campaign management
– Analytics, KPI’s
– Reporting